About Linda PophalLinda Pophal, SPHR, is owner/CEO of Strategic Communications, LLC, and a communication strategist with a background in HR/employee relations. She has a BA in psychology and an MA in organizational management, and has managed employees in the education, energy and healthcare industries. She is the author of several books on HR and employee relations, including “Human Resource Essentials: Your Guide to Starting and Running the HR Function” (SHRM 2010). Pophal is an accredited member of the Society for Human Resource Management, the International Association of Business Communicators and the American Marketing Association.
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Author archive | Linda Pophal
Linda Pophal April 29, 2019
There’s much talk in HR circles these days about the importance of culture fit. Companies not only want to hire employees with the skills to do the job, they also want employees whose personalities and passions align with the organization.… continue
Linda Pophal January 24, 2019
Trust in major institutions is at an all-time low. The 2019 Edelman Trust Barometer revealed 9-point drop in trust among the general public—and a 23-point drop among the “informed public.” “The United States is enduring an unprecedented crisis of trust,”… continue
Linda Pophal September 26, 2018
It’s no secret that there can be a significant disconnect between the CEO (and C-suite) and HR leaders in many organizations. While HR is focused on ensuring s positive and supportive culture and boosting employee engagement, CEOs are much more… continue
Linda Pophal July 26, 2018
Recently there have been some emerging media reports about older workers feeling discriminated against, both during the hiring process and in some high profile layoffs/reorganizations (e.g. IBM) where older workers are being shown the door in favor of younger colleagues… continue
Linda Pophal April 27, 2018
The gig economy is really nothing new, although the term itself and the rapid growth in the number of companies that are hiring remote staff is definitely on the rise. In truth, though, companies have been using gig workers—otherwise known… continue
Linda Pophal March 5, 2018
A recent MIT Technology Review article identified “Five Jobs That Are Set to Grow in 2018” and Artificial Intelligence (AI) engineer had a prominent spot on the list. “There probably isn’t a more sought-after skill set in the world of… continue
Linda Pophal February 5, 2018
How do we get our employees engaged so they help achieve the goals and objectives in our strategic plan? It’s a common management conundrum, not just for HR leaders, but for others as well. After all, when employees aren’t engaged… continue
Linda Pophal December 4, 2017
HR professionals have been hearing for years about the importance of gaining financial acumen to serve most effectively in a strategic role and, ultimately, rise to higher ranks within the organization. Finance remains an important skill, but there’s another skill… continue
Linda Pophal September 25, 2017
Recent controversies ranging around everything from Confederate statues to transgender restrooms and health insurance coverage for birth control all have the potential to suddenly create chaos for an organization—internally and externally. Even when brands decide to “stay out of” a… continue
Linda Pophal July 6, 2017
HR professionals are well aware of exhortations for them to “be more strategic.” You can hardly pick up a trade publication these days without at least one reference to HR’s need to become a better strategic partner in organizations of… continue
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